marketing

The perfect listing is what every eBay trader is hoping to achieve. This is your one chance to really sell your item to eBay users. Unlike with a bricks and mortar retail business the buyer can't see or touch the item you are selling, so you have to persuade them to buy through the words and pictures you use.

Often eBay sellers fall into the trap of shouting at the customer by over-using capitals and excessive puctuation. This is a poor sales technique and makes you look unprofessional, it is much better to give an honest and detailed description and the best possible photos of your item instead. This combined with professional branding and excellent customer service is the most effective way to win customers and keep them coming back.

When you start out you need to put a lot of time and thought into getting your listings right so that you can achieve the best possible price and therefore the biggest profit, there are a lot of different elements that create a successful eBay listing:

  Selling format

  Listing duration

  Start and end time

  Price

  Post and Packaging

  Pictures

  Title and description

Of course, as your eBay business grows and you become more experienced you will have a better understanding of what works in your category and putting together listings will become a quicker process. But, when you are getting started you need to think carefully about each element of your listing to ensure you appeal to as many potential buyers as possible.

Hi, I'm Becky, I started my own business on eBay a couple of years ago and it was truly the best thing I've ever done! I now make more money than I could ever have hoped to make in my old job and more importantly I get to work from home and spend more time with my little girl.

I earn a great living now but I sure made plenty of mistakes along the way though! Now I've put together my top advice and tips so maybe you can avoid some of the costly mistakes I made when I was starting out... hope you find the site useful.